1. Aesthetics and design

2. Construction impact on the viability of neighbouring businesses

3. Social Impact on the community

4. Density/Shadows

5. Environmental impact and green buildings

6. Blends in with neighbourhood character

7. Improving the Intersection and Street Life

8. MasterPlan – taking a long term view of the whole area, and nota short

    term view of the site and the proposed building

9. Parking/Traffic congestion issues

10.Pedestrian Safety/Traffic congestion - ensuring that pedestrians are safe.